I have modified one of “M” in what is GreenM3 to represent Memetics.
Al Gore acts as a Meme.
A meme (pronounced /ˈmiːm/, rhyming with "cream") is a postulated unit of cultural ideas, symbols or practices, which can be transmitted from one mind to another through writing, speech, gestures, rituals or other imitable phenomena.
Al Gore represents environmentally sensitive business, and just presented on Feb 24, 2010 at IBM Pulse 2010 conference.
Below is a video from the beginning of his entertaining presentation I sat in. Al Gore was good salesman for the concepts of IBM’s Smarter Planet, and the audience said good things about his presentation.
Two days later in Cupertino, Al Gore attends the Apple shareholder meeting, and his meme follows him. Environmentally Sensitive Business. But, does Steve Jobs want environmental issues brought up in his shareholder’s meeting.
February 25, 2010 12:40 PM PST
Al Gore a lightning rod at Apple shareholder meeting
by Erica Ogg
CUPERTINO, Calif.--The presence of one of the world's pre-eminent environmentalists at Apple's shareholder meeting Thursday was the subject of much of the morning's pointed discussion.
As expected, Apple's attitude on environmental and sustainability issues was one of the main concerns of the stockholders present Thursday, followed closely by the company's immense pile of cash. But early harsh comments about former Vice President Al Gore's record set the tone.
Gore was seated in the first row, along with his six fellow board members, in Apple's Town Hall auditorium as several stockholders took turns either bashing or praising his high-profile views on climate change.
At the first opportunity for audience participation just several minutes into the proceeding, a longtime and well-known Apple shareholder--some would say gadfly--who introduced himself as Sheldon, stood at the microphone and urged against Gore's re-election to the board. Gore "has become a laughingstock. The glaciers have not melted," Sheldon said, referring to Gore's views on global warming. "If his advice he gives to Apple is as faulty as his views on the environment then he doesn't need to be re-elected."
Another shareholder immediately got up to defend Gore and endorse his presence as an Apple director. And that wasn't the end of it. Two different proposals from shareholders were presented in regard to Apple's environmental impact. One was from the nonprofit As You Sow, which for the second straight year asked Apple to publicly commit to specific greenhouse gas reduction goals and publish a formal sustainability report; the second came from Herrington Investments, which proposed that Apple's board establish a sustainability committee, just like a compensation or personnel committee.
As You Sow's representative, Conrad MacKerron, praised Gore, but also challenged him on not doing more to encourage the company to set specific public commitments. Forest Hill, Herrington Investment's senior portfolio manager also addressed some of his comments directly to Gore, saying making board members responsible for Apple's envronmental impact "would make Apple a corporate leader."
This was not a serious enough issue to jeopardize Al Gore’s Board position.
Despite his apparently polarizing nature, Gore was re-elected with the rest of the slate in preliminary results.
BTW, at IBM’s Tivoli event every IBM employee had a Lenovo Thinkpad except the creative designers who had Macs. I know a few Apple employees would grin knowing even the creatives at IBM choose Apple Computers.