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    Thursday
    Jan212010

    Map of Worldwide traffic to GreenM3

    I just installed ClustrMaps to visualize my traffic worldwide.  Here is what I have so far after a week’s worth of data.

    image

    Click to read more ...

    Thursday
    Jan212010

    Facebook Data Center, 1.15 PUE

    Just added some pictures from the ground breaking ceremony http://www.greenm3.com/2010/01/facebook-prineville-data-center-announcement-pictures.html

    image

    Facebook and Prineville, OR officials have made the announcement Facebook is building a data center.  Let’s bounce around to the various news reports.

    To start i like KTVZ.com post, because it gave a link to the Facebook site about the data center.

    Hundreds of construction jobs, 35 permanent ones come to Prineville as Facebook builds its first owned data center (artist's rendering-Sheehan Partners Ltd.)

    Hundreds of construction jobs, 35 permanent ones come to Prineville as Facebook builds its first owned data center (artist's rendering-Sheehan Partners Ltd.)

    It will be first owned by Internet social-networking giant

    From KTVZ.COM news sources

    Gov. Ted Kulongoski announced Thursday that Facebook, the world's leading social networking service, with more than 350 million users, will locate a multi-million dollar data center in Prineville.

    The months-long secret was revealed at a midday announcement at the 124-acre site near the Prineville airport, on the west side of town. Here's the rest of the governor's announcement, followed by Facebook's own 'fact sheets' about the project:

    More information about the project as well as ongoing updates will be available athttp://Facebook.com/prinevilledatacenter.

    So when you to the Facebook site.

    Prineville Data Center

    Prineville Data Center

    Economic Impact

    Economic Impact It is Facebook’s hope that the construction, staffing and supplying of the Prineville Data Center will have a positive impact on the Crook County/Prineville economy. ...

    January 11 at 5:21pm · Comment · Like · Share

    Susie Dill Atlee likes this.

    Prineville Data Center

    Prineville Data Center

    Environmental Practices

    Environmental Practices Fact Sheet Facebook’s Prineville Data Center, the first built and owned by the company, will be a leader in the data center industry in terms of reduced environmental impact and energy use. ...

    January 11 at 5:19pm · Comment · Like · Share

    Prineville Data Center

    Prineville Data Center

    What is a data center?

    A data center is just what the name implies: a central location that houses thousands of computer servers, which are networked together and then linked to the outside world through fiber optic cable...

    December 13, 2009 at 8:54pm · Comment · Like · Share

    RECENT ACTIVITY

    Focusing on Green Data Center area Facebook reports.

    Environmental Practices

    Share

    Monday, January 11, 2010 at 5:19pm

    Environmental Practices Fact Sheet
    Facebook’s Prineville Data Center, the first built and owned by the company, will be a leader in the data center industry in terms of reduced environmental impact and energy use. Facebook is committed to operating sustainably and has vigorously pursued new technologies to meet that commitment. The data center will also be Leadership in Energy and Environmental Design (LEED) certified.
    Energy Use
    The Prineville Data Center will be one of the most energy efficient facilities of its kind in the world.
    Energy use in the data centers is measured in terms of power usage effectiveness (“PUE”), which is determined by dividing the amount of power entering a data center by the power used to run the computers in it. A typical data center has an average PUE of 1.8. This means that for every 1.8 watts that go through the utility meter, one watt is delivered to the computer infrastructure.
    Facebook’s Prineville Data Center will use a number of technologies to achieve a power usage effectiveness ratio of 1.15.
    The new, energy-efficiency technologies Facebook will utilize here include:
    • Evaporative cooling system – This system uses evaporation of water to achieve cooling as opposed to the more traditional chiller systems that requires more energy intensive equipment. It is anticipated this facility will use this process approximately 60% to 70% of the year. For other times, outside air economizer mode will be used.
    • Airside economizer – The facility will be cooled by simply bringing in colder air from the outside. During low humidity times of the year, the evaporative cooling system will be used to meet server humidity range requirements.
    • Re-use of server heat – A portion of the excess heat created by the computer servers will be captured and re-used to heat office space in the facility during the colder months.
    • Proprietary Uninterruptible Power Supply (UPS) Technology – All data centers must have an uninterruptible power supply to bridge the gap between a power outage and the ability of backup generators to kick-in. The Prineville Data Center will use a new, patent-pending system for UPS that reduces electricity usage by up to 12 percent.
    Leadership in Energy and Environmental Design (LEED) Certification
    The Prineville Data Center is being designed to achieve the USBGC LEED Gold level certification. In addition to the industry-leading energy efficiency designed into the facility, the data center will also feature:
    • Use of rainwater to maintain landscaping and for gray water use in the facility.
    • Use of low Volatile Organic Compound (VOC) finish materials.
    • Use of Energy Star Compliant appliances.
    • Use of low water consumption technologies such as automated faucets and low flush toilets.

    DataCenterKnowledge will most likely get the highest traffic with its post.

    It’s Official: Facebook is Oregon’s Company X

    January 21st, 2010 : Rich Miller

    An architectural rendering of the new Facebook data center planned for Prineville, Oregon.

    An architectural rendering of the new Facebook data center planned for Prineville, Oregon.

    Facebook’s first company-built data center will be in Prineville, Oregon, the company confirmed today. The new facility will be among the most energy efficient in the industry, Facebook said, and will provide the social network with headroom for its fast-growing server and storage infrastructure.

    DataCenterDynamics mentions evaporative cooling and heat recovery.

    Facebook data center to use evaporative cooling; server heat will warm offices

    there is a Facebook blog post by Jonathan Heigler, VP of Operations as well.

    Breaking Ground on Our First Custom Data Center

    Share

    by Jonathan Heiliger Today at 10:24am

    We have come a long way from our roots in a Harvard dorm room, when Facebook was only available at some colleges and run on a single server. Now with more than 350 million people worldwide and our service and business continuing to grow, we must constantly scale our technical infrastructure to meet the demand and deliver you a fast, reliable experience. An important step along the way is to build a custom data center so that we can design it to meet our unique needs.

    Click to read more ...

    Thursday
    Jan212010

    Nokia adopts Google’s Free business model for navigation

    BusinessWeek has an article on Nokia’s latest move to provide free navigation tools.

    Nokia Challenges Google With Free Navigation Tool (Update1)

    January 21, 2010, 01:36 PM EST

    By Diana ben-Aaron

    Jan. 21 (Bloomberg) -- Nokia Oyj, the world’s biggest maker of mobile phones, is offering navigation on its Ovi Maps service free, challenging smartphones using Google Inc. software.

    “This will help us defend our selling price for products that contain global positioning system technology,” Anssi Vanjoki, executive vice president of marketing at the Espoo, Finland-based company, said in a telephone interview.

    What else is interesting is the statement by Nokia’s CEO.

    Internet Services

    Nokia Chief Executive Olli-Pekka Kallasvuo aims to build the world’s biggest mobile Internet services platform to protect market share and create new revenue streams. The company is trying different payment models including bundling with consumer handsets and pay-per-download. Google also has a diversified services business model, with most of its revenue coming from advertising.

    Nokia made a good move buying Navteq in 2008.

    Nokia bought Chicago-based Navteq in 2008, acquiring a maps database to compete with Google’s maps as well as with navigation device companies such as TomTom NV and Garmin Ltd. The Finnish company’s smartphone market share fell three percentage points to 39.3 percent in the third quarter, according to Gartner Inc. figures, as Google drove into mobile handsets with its Android software.

    “They’re in a race with Google to get lots of users onto their service as social networking creates new business models,” said Martin Garner, a London-based analyst with CCS Insight. “Google’s linked its maps to advertising and advertising can only come if you have a lot of users.”

    I had just read The Economist article on Nokia.

    Nokia tries to reinvent itself

    Bears at the door

    Can the world’s largest handset-maker regain the initiative?

    Jan 7th 2010 | ESPOO
    From The Economist print edition

    Illustration by Claudio Munoz

    ASK Finns about their national character and chances are the word sisu will come up. It is an amalgam of steadfastness and diligence, but also courage, recklessness and fierce tenacity. “It takes sisu to stand at the door when the bear is on the other side,” a folk saying goes.

    There are plenty of bears these days at the doors of Nokia, the Finnish firm that is the world’s biggest maker of mobile handsets. Although it is still the global leader in the fast-growing market for smart-phones, its devices are losing ground to Apple’s iPhone and to the BlackBerry, made by Research in Motion (RIM). On January 5th Google took a further step into the market with the launch of the Nexus One, a handset made by HTC of Taiwan that the internet giant will sell directly to consumers, and which runs Android, Google’s operating system for smart-phones.

    Despite this situation morale is reported to be high at Nokia.

    Yet in Nokia’s headquarters in Espoo, near Helsinki, morale is far better than one might expect. Hardly anyone would deny that there are problems. But executives insist that they can be overcome. When board members met financial analysts in December, they made some bold predictions. Within a year, promised Olli-Pekka Kallasvuo, the firm’s boss, the ageing Symbian software will have been vastly improved, to enable Nokia to offer “magic devices”. As for services, the goal is to have signed up 300m users by the end of 2011. “I’ve rarely heard such explicit statements," says Ben Wood of CCS Insight, a long-time Nokia watcher.

    The company is changing.

    All this will no doubt help Nokia come up with better, if not magic, products. The firm may even reach its goal of 300m users by the end of 2011 because its efforts are not aimed just at rich countries, but at fast-growing emerging economies where Nokia is still king of the hill, such as India. There, services such as Nokia Money, a mobile-payment system, and Life Tools, which supplies farmers with prices and other information, fulfil real needs, says John Delaney of IDC, another market-research firm.

    Here is something didn’t know about Nokia.  It’s origin is 1865 as a paper mill.

    Yet it is an entirely different question whether Nokia will manage to dominate the mobile industry once more—not just by handset volumes, but by innovation and profits. The example of the computer industry, in which the centre of gravity began shifting from hardware firms to providers of software and services over two decades ago, is not terribly encouraging: of the industry’s former giants, only IBM really made the shift successfully. Then again, Nokia has reinvented itself many times since its origin in 1865 as a paper mill. That, points out Dan Steinbock, the author of two books on the firm, is thanks not only tosisu, but also to a remarkable willingness to embrace change and diversity. Nokia will need those traits in the years ahead.

    I made the mistake of thinking of Apple, Google, and RIM as the smartphone market.  Nokia shouldn’t be discounted out.  And, Microsoft’s mobile group isn’t going to give up either.

    The mobile device market connected to data center services is the fastest growing market.  So, no one is give up the fight as long as they have the resources to invest.

    Click to read more ...

    Thursday
    Jan212010

    Cloud Computing Company Watch List

    Cloud Computing is one of the biggest forces driving change in data centers and it has one of the biggest potentials to green the data center.

    I had previously written on how there are a lack of cloud computing review information.

    Well at least MIT’s Technology Review has a list of the top Cloud Computing companies to watch.

    JULY/AUGUST 2009

    BRIEFING: CLOUD COMPUTING

    Companies to Watch: Private Companies

    Name: 10gen, www.10gen.com
    Year Founded: 2008
    Number of Employees: 8
    Major Investors: Union Square Ventures
    Total Invested: $1.5 million
    Key Product: MongoDB
    Technology: Sponsors an open-source database that makes cloud applications easier to build.

    Name: 3Tera, www.3tera.com
    Year Founded: 2004
    Number of Employees: 30
    Major Investors: Undisclosed
    Total Invested: Undisclosed
    Key Product: AppLogic
    Technology: Allows customers to move data and applications easily between its cloud platform and private data centers.

    Name: Appistry, www.appistry.com
    Year Founded: 2001
    Number of Employees: 35
    Major Investors: Stuart Mill Venture Partners
    Total Invested:
    $23 million
    Key Product: Appistry CloudIQ
    Technology:
    Makes it possible to move business functions to a cloud while keeping existing
    systems.

    Name: Elastra, www.elastra.com
    Year Founded: 2007
    Number of Employees: 35
    Major Investors: Amazon, Bay Partners, Hummer Winblad Venture Partners
    Total Invested: $14.6 million
    Key Product: Elastra Enterprise Cloud Server
    Technology: Helps businesses use public clouds in concert with their internal IT setups.

    Name: Enomaly, www.enomaly.com
    Year Founded: 2004
    Number of Employees: 20
    Major Investors: Intel
    Total Invested: Undisclosed
    Key Product: Elastic Computing Platform
    Technology:Creates tools that give customers the freedom to change cloud providers.

    Name: XCalibre, www.flexiscale.com
    Year Founded: 1997
    Number of Employees: 26
    Major Investors: Funded by revenue
    Total Invested: N/A
    Key Product: FlexiScale
    Technology:
    Helps European startups comply with data protection and export regulations.

    Name: Heroku, www.heroku.com
    Year Founded: 2007
    Number of Employees: 11
    Major Investors: Redpoint Ventures, Y Combinator
    Total Invested: $3 million
    Key Product: Heroku
    Technology: Allows rapid deployment of systems based on Ruby on Rails, a popular way of building Web applications.

    Name: RightScale, www.rightscale.com
    Year Founded: 2006
    Number of Employees: 100
    Major Investors: Benchmark Capital, Index Ventures
    Total Invested: $22.2 million
    Key Product: RightScale Cloud Management Platform
    Technology: Provides essential hand-holding for companies wanting to run applications on a variety of public and private clouds.

    Name: Joyent, www.joyent.com
    Year Founded: 2004
    Number of Employees: 25
    Major Investors: Seed investment from PayPal cofounder Peter Thiel
    Total Invested: Undisclosed
    Key Product: Accelerator, Connector
    Technology: Provides on-demand storage and computing services for Web-application developers.

    Name: ServePath, www.gogrid.com
    Year Founded: 1994
    Number of Employees: 100+
    Major Investors: Funded by revenue
    Total Invested: N/A
    Key Product: GoGrid
    Technology: Hopes to beat Amazon by wooing IT administrators with management software that behaves more like the tools they are already familiar with.

    Click to read more ...

    Thursday
    Jan212010

    Cloud Computing, Open Source, Containers, & Federal gov’t – new apps.gov model

    What happens when you combine cloud computing, open source, containers and a federal agency who wants to change how data center services are provided?  You get a solution like NASA’s Nebula Cloud Computing Platform.

    image

    The container is here from DataCenterKnowledge.

    NASA’s Nebula: The Cloud in a Container

    December 2nd, 2009 : Rich Miller

    The Verari data center container housing the NASA Nebula cloud computing application arrives at Ames Research Center in Mountain View, Calif.

    The Verari data center container housing the NASA Nebula cloud computing application arrives at Ames Research Center in Mountain View, Calif.

    What do you get when you combine cloud computing and data center containers? You get NASA’s Nebula, the space agency’s new data powerhouse, which provides on-demand computing power for NASA researchers. Nebula was recently cited by federal CIO Vivek Kundra as an example of the government’s ability to “leverage the most innovative technologies.”

    The Cloud Computing is built on open source SW for eucalyptus

    image

    The media event had Vivek Kundra, Federal CIO.  In the speech below Vivek 2000 – 2006 points out the federal data centers have doubled their energy use.  He is actually anti-data center growth for the traditional model.  There are 8 GSA data centers, and 23 homeland security data centers.  All built on old models with 100s of millions dollars spent to build data centers the size of city block.  There needs to be a new way where there are lower costs and a a greener impact.

    Apps.gov is the highlighted site demo’d in the above presentation.

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    Click to read more ...