Green Tour of Google Campus - no data centers

Google has a blog post with a Green Tour of the Google campus.  Note: there data centers mentioned are not in this post, but I did learn today, Oct 15, 2009 is Blog Action Day for Climate Change.

A green tour of the Google campus

10/15/2009 05:00:00 AM

We care about a clean energy future and that's a commitment that starts at home. In honor ofBlog Action Day 2009 and this year's climate change theme, we wanted to walk you through some of the green features of our global headquarters here in sunny Mountain View, California.

  • Getting to work: We've got a shuttle service that brings employees from around the Bay Area to the Googleplex every day. These shuttles are outfitted with wi-fi and fueled by B20 biodiesel. And employees who bike, walk, skip, hop or otherwise self-power to work can earn points that translate into a donation from Google to their charity of choice.
  • Turning on the lights: The rooftops at our headquarters are covered in 9,212 photovoltaic solar panels that produce 1.6 MW of electricity — enough energy to power about 1,000 California homes.

    • Healthy buildings: The facilities at our main campus use sustainable building materials that are environmentally friendly and healthier, such as "cradle-to-cradle" certified products designed to never end up in landfills, fresh air ventilation, daylighting, and whenever possible, PVC- and formaldehyde-free materials.

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Amazon and Google Rule The Cloud, says Study

As if we needed a study to tell us Amazon and Google rule cloud services.  Well, I guess someone didn’t know as they paid for research.  news.com has the post.

Study: Amazon and Google rule the cloud

by Dave Rosenberg

If recent research is any indication, Amazon.com and Google are winning the cloud game.

Evans Data on Tuesday released a report (registration required) on how developers perceive cloud service providers related to cloud services offerings, including their completeness and the companies' ability to execute on the vision.

Janel Garvin, the founder of Evans Data and the author of the report, provides excellent insight into the current state of the market and how quickly things could change, if certain large vendors (notably AT&T and Microsoft) got their acts together more quickly.

Given their robust services, it isn't surprising that Amazon and Google top the list. And although IBM, VMware, and Microsoft trail, each offers important components of cloud infrastructure.

Cloud leaders

Cloud leaders

(Credit: Screenshot by Dave Rosenberg/CNET

An interesting perspective in the article.

Google got the top nod from developers for scalability, reliability, uptime, and best value, and Garvin states that Google "shows more strength in both perceived capabilities and perceived ability to execute, and the adoption patterns for Google are stronger, going into the future." However, Google's offering via AppEngine is nowhere near as robust as Amazon's Web Services capabilities.

The big vendor that continues to be late to the cloud game is Microsoft, which, despite an army of developers interested in Azure and other cloud services, has yet to offer a production-ready product. Says Garvin:

The two companies that truly straddle the cloud worlds, AT&T and Microsoft, both have excellent potential: through existing physical infrastructure in the case of AT&T or as in the case of Microsoft, by virtue of a prodigious developer network and well-known software capabilities. But, both are late to the party. And, in a market that's evolving as quickly as this one, that's a significant handicap.

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Apple buys Map Service? Google limited to web app vs. future Apple’s iPhone app?

news.com speculates on Apple adding new mapping service to its application capabilities for the iPhone.

Apple buy map service to compete with Google?

by Steven Musil

  • (Credit: Screenshot by Steven Musil/CNET)

We may now have a better idea of why Apple objects to Google Latitude.

It appears that Apple has purchased PlaceBase, a company that produced a maps API called Pushpin and offered a mapping service much like Google Maps. The evidence, dug up by ComputerWorld's Seth Weintraub, first appeared in the form of a tweet in July by Fred Lalonde, the founder of Openspaces.org, a company that used PlaceBase's software, stating that Apple had purchased PlaceBase:

Apple bought PlaceBase - all hush hush. Pushpin site taken offline. Hyperlocal iPhone?

The next clue apparently came from Jaron Waldman, PlaceBase's founder and CEO. His LinkedIn page now lists PlaceBase under his "past" experience and now lists his current occupation as a member of Apple's "GEO Team." In addition, Placebase.com and Pushpin.com have been taken down.

Here is the LinkeIn Page.

 

Jaron Waldman Jaron is a 2nd degree contact

Geo Team at Apple

San Francisco Bay Area
Internet
Current
Past
  • Founder & CEO at Placebase
  • Director at Community Informatics
  • VP Product Development at eSourceWorld

see all...

Education
  • University of California, Los Angeles
Recommendations

1 person has recommended Jaron

Connections

198 connections

Websites

Experience

Geo Team
Apple

Public Company; AAPL; Computer Hardware industry

2009 – Present (less than a year)

Add this to the list of thing going into Apple’s data centers.

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Data Center Site Selection - Are you building an Information Fortress or a Flexible Information Factory?

Mike Manos writes a long post on his blog driven by Microsoft’s recent decision to move Windows Azure out of Washington State.

The Cloud Politic – How Regulation, Taxes, and National Borders are shaping the infrastructure of the cloud

August 6, 2009 by mmanos

Most people think of ‘the cloud’ as a technical place defined by technology, the innovation of software leveraged across a scale of immense proportions and ultimately a belief that its decisions are guided by some kind of altruistic technical meritocracy.  At some levels that is true on others one needs to remember that the ‘cloud’ is ultimately a business.  Whether you are talking about the Google cloud, the Microsoft cloud, Amazon Cloud, or Tom and Harry’s Cloud Emporium, each is a business that ultimately wants to make money.   It never ceases to amaze me that in a perfectly solid technical or business conversation around the cloud people will begin to wax romantic and lose sight of common sense.  These are very smart technical or business savvy people but for some reason the concept of the cloud has been romanticized into something almost philosophical, a belief system,  something that actually takes on the wispy characteristics that the term actually conjures up.  

When you try to bring them down to the reality the cloud is essentially large industrial buildings full of computers, running applications that have achieved regional or even global geo-diversity and redundancy you place yourself in a tricky place that at best labels you a kill-joy and at worst a Blasphemer.

I have been reminded of late of a topic that I have been meaning to write about. As defined by my introduction above, some may find it profane, others will choose to ignore it as it will cause them to come crashing to the ground.   I am talking about the unseemly and terribly disjointed intersection of Government regulation, Taxes, and the Cloud.   This also loops in “the privacy debate” which is a separate conversation almost all to itself.   I hope to touch on privacy but only as it touches these other aspects.

Mike ends his post with a blasphemy.

Ultimately the large cloud providers should care less and less about the data centers they live in.  These will be software layer attributes to program against.  Business level modifiers on code distribution.   Data Centers should be immaterial components for the Cloud providers.  Nothing more than containers or folders in which to drop their operational code.  Today they are burning through tremendous amounts of capital believing that these facilities will ultimately give them strategic advantage.   Ultimately these advantages will be fleeting and short-lived.  They will soon find themselves in a place where these facilities themselves will become a drag on their balance sheets or cause them to invest more in these aging assets.

Please don’t get me wrong, the cloud providers have been instrumental in pushing this lethargic industry into thinking differently and evolving.   For that you need give them appropriate accolades.  At some point however, this is bound to turn into a losing proposition for them.  

How’s that for Blasphemy?

\Mm

Most will ignore or be unable to react to Mike’s points as they are building their data centers as if they are fortresses.  The mistake in building a fortress is the buildings don’t adapt easily to changes in social, political and technology environment.

Mike makes this point regarding Canada law.

So far we have looked at this mostly from a taxation perspective.   But there are other regulatory forces in play.    I will use the example of Canada. The friendly frosty neighbors to the great white north of the United States.  Its safe to say that Canada and US have had historically wonderful relations with one another.   However when one looks through the ‘Cloud’ colored looking glass there are some things that jump out to the fore. 

In response to the Patriot Act legislation after 9-11, the Canadian government became concerned with the rights given to the US government with regards to the seizure of online information.  They in turn passed a series of Safe-Harbor-like laws that stated that no personally identifiable information of Canadian citizens could be housed outside of the Canadian borders.    Other countries have done, or are in process with similar laws.   This means that at least some aspects of the cloud will need to be anchored regionally or within specific countries.    A boat can drift even if its anchored and so must components of the cloud, its infrastructure and design will need to accommodate for this.  This touches on the privacy issue I talked about before.   I don’t want to get into the more esoteric conversations of Information and where its allowed to live and not live, I try to stay grounded in the fact that whether my romantic friends like it or not, this type of thing is going to happen and the cloud will need to adapt.

I agree totally with Mike’s points on the site selection, but this can be adapted to if you change the type of data center you are building.  The smart data center builders are adapting their designs to leverage site characteristics and increase flexibility.  Google has patented floating data centers. Microsoft has container data centers.  Mobility changes the game.

How adaptable is your data center infrastructure?  An adaptable infrastructure is a competitive advantage.

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Google’s Schmidt Leaves Apple Board, “Let the Battle Begin” Google and Apple

With Apple’s 1 billion dollar data center and Google’s Schmidt on the Apple board, I was speculating on whether Google was having any influence on the data center construction or servers.  With the recent media coverage of FCC inquiry.

FCC Opens Inquiry of Apple's Ban of Google Voice

By FAWN JOHNSON and AMY SCHATZ

WASHINGTON -- The Federal Communications Commission has launched an inquiry into why Apple Inc. rejected Google Inc.'s Internet-telephony software for the popular iPhone, another sign of the Obama administration's stepped-up scrutiny of competitive practices in the technology industry.

In letters sent late Friday to the two companies and AT&T Inc., the FCC asked why Apple rejected the Google Voice application for the iPhone and removed related applications from its App Store. The letter also seeks information on how AT&T, the exclusive U.S. iPhone carrier, was consulted in the decision, if at all.

Document

The FCC's letter to Google asks for a description of the Google Voice application and whether Apple has approved any other Google applications for its store.

The attorney’s at Google and Apple must have figured out it was time to part ways.

Google's Schmidt Leaves Apple Board

Apple Inc. said Monday that Eric Schmidt, Google Inc.'s chief executive, is resigning from the Apple's board and cited the growing overlap of the two companies' businesses.

Mr. Schmidt has been a board director since August 2006.

Apple Chief Executive Steve Jobs said Mr. Schmidt had been an "excellent" board member, contributing considerable time and ideas.

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Note the statement from the official press release.

“Unfortunately, as Google enters more of Apple’s core businesses, with Android and now Chrome OS, Eric’s effectiveness as an Apple Board member will be significantly diminished, since he will have to recuse himself from even larger portions of our meetings due to potential conflicts of interest. Therefore, we have mutually decided that now is the right time for Eric to resign his position on Apple’s Board.”

Even though Schmidt was excluded from recent meetings, how much did he learn about Apple’s business model, and be able to modify Google’s?

It will be interesting as time plays out.  With Apple’s ads targeting Microsoft,  I wonder how long it will be before they need to have ads targeting Google?

If I was the Apple board I would fear Google more than Microsoft.  Bet you it won’t be long before we see executives/engineers leaving Apple to Google.  It’s been a long time since an Apple employee left to join Microsoft.

I am heading down to the bay area, and this will be a fun one to speculate on what is next.

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