Free WiFi has a power over people who want to be connected. As a joke Purple wifi got 22,000 people to sign up for free wifi in exchange for 1,000 hrs of community service.
- Do you read the terms and conditions? Probably not. No one does. And so, inevitably, 22,000 people have now found themselves legally bound to 1000 hours of community service, including, but not limited to, cleaning toilets at festivals, scraping chewing gum off the streets and “manually relieving sewer blockages”.
- The (hopefully) joke clause was inserted in the terms and conditions of Manchester-based wifi company Purple for a period of two weeks, “to illustrate the lack of consumer awareness of what they are signing up to when they access free wifi”. The company operates wifi hotspots for a number of brands, including Legoland, Outback Steakhouse and Pizza Express.
Free WiFi has an amazing expectation. Are you thinking about it?