Nvidia announces Project Denver high performance ARM processor which includes Server Scenario

I’ve been discussing the idea of ARM servers for a couple of years and had early discussions with some folks with ARM on whether there was a scenario for ARM servers.

Today Nvidia announces an ARM processor targeting the server scenario.

NVIDIA Announces "Project Denver" to Build Custom CPU Cores Based on ARM Architecture, Targeting Personal Computers to Supercomputers


NVIDIA Licenses ARM Architecture to Build Next-Generation Processors That Add a CPU to the GPU

LAS VEGAS, NV -- (Marketwire) -- 01/05/2011 -- CES 2011 -- NVIDIA announced today that it plans to build high-performance ARM® based CPU cores, designed to support future products ranging from personal computers and servers to workstations and supercomputers.

Known under the internal codename "Project Denver," this initiative features an NVIDIA® CPU running the ARM instruction set, which will be fully integrated on the same chip as the NVIDIA GPU.

This new processor stems from a strategic partnership, also announced today, in which NVIDIA has obtained rights to develop its own high performance CPU cores based on ARM's future processor architecture. In addition, NVIDIA licensed ARM's current Cortex™-A15 processor for its future-generation Tegra® mobile processors.

"ARM is the fastest-growing CPU architecture in history," said Jen-Hsun Huang, president and chief executive officer of NVIDIA. "This marks the beginning of the Internet Everywhere era, where every device provides instant access to the Internet, using advanced CPU cores and rich operating systems.

The mobile market is helping to drive energy efficient processors and this momentum is spilling over to the server market.  Within two years we should see ARM servers that are using a fraction of current servers.  Which is a big direction for greener data centers.

Why argue over a PUE change of 0.10 when you can drop your power use by 80%.

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Microsoft copies Yahoo!’s chicken coop with tractor shed.

The following blog post is written by Kevin Timmons, ex-Yahoo data center executive.

When Phase 1 opens in Quincy it will be located adjacent to our existing 500,000-square-foot facility.  However, the new datacenter is radically different.  The building will actually resemble slightly more modern versions of the tractor sheds I spent so much time around during my childhood in rural Illinois. 

Tractor shed in my home town of Mt. Pulaski, IL

The building’s utilitarian appearance belies its many hidden innovations. The structure is virtually transparent to ambient outdoor conditions, allowing us to essentially place our servers and storage outside in the cool air while still protecting it from the elements. The interior layout is specifically designed to allow us to further innovate in the ways that we deploy equipment in future phases of the project. And, like any good barn, the protective shell serves to keep out critters and tumbleweeds. Additional phases have been planned for the Quincy site and will be built based on demand.  Those phases will incorporate even more cutting-edge methods to deploy servers and storage in ways that have never been seen before in the industry. 

Scott Noteboom, VP of Yahoo data centers worked for Kevin Timmons and has been pitching the Yahoo Chicken Coop.

Yahoo is Ready for A Data Center Revolution

June 9th, 2010 : Rich Miller

Scott Noteboom of Yahoo during his keynote presentation Wednesday at the 7×24 Exchange conference in Boca Raton, Fla.

Scott Noteboom , the head of data center operations at Yahoo, sees 2010 as a moment of historic opportunity for the data center industry. As growing Internet adoption requires infrastructure everywhere, he says data center builders would do well to note the early history of the automobile industry.

The Yahoo Computing Coop
The end result was the new Yahoo data center in Lockport, N.Y., a suburb of Buffalo. Lockport features the first  implementation of the Yahoo Computing Coop (YCC), which operates with no chillers, and will require water for only a handful of days each year. The YCC units are prefabricated metal structures measuring about 120 feet long by 60 feet wide. Each of the three coops has louvers built into the side  to allow cool air to enter the computing area, allowing the entire building to function as an air handler.

If you are interested in the approach’s the Yahoo! gang approach you can go to Megawatt Consulting’s KC Mares.  KC worked for Kevin along with Scott and has been busy designing green data centers for others.

KC has provided data center operations and acquisition services to Google, as well energy and renewable energy options. KC led data center strategy, procuring all data center services and developing several large data centers while leading the charge to reduce energy consumption and costs, achieve carbon neutrality goals and develop large wind and solar projects.

KC MaresKC Mares - MegaWatt Consulting Founder

The Data Center industry is a small world, and people are moving between companies faster than ever.  We’ll see who makes the big career moves in 2011.

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Social Security Data Center, a sinking ship

InformationWeek Government has an article about the current state of the Social Security Administration (SSA) Data Center.

Social Security Data Center Approaching Collapse

An inspector general finds agency operations at high risk due to delays in upgrading its critical infrastructure and software.

By Elizabeth MontalbanoInformationWeek
January 3, 2011 02:08 PM

Compromised timing for a new data center transition and a slowdown in application modernization are among the top IT management challenges facing the Social Security Administration (SSA), according to a recent report by the agency's inspector general (IG).

It is projected 2012 the outdated data center may not function, and a replacement cannot be built until 2015

The agency has received more than $500 million so far to replace the outdated center, which is now so severely strained by an expanded workload over its time of operation that it may not be able to function by 2012, according to the report.

However, the SSA does not foresee completing the new center until 2015, a project the IG deems as "imperative" considering the precarious position of the existing NCC.

The SSA’s failure may be the biggest opportunity to reinvent IT in government as a catastrophic event may question their methods.

How many start-ups reached a point where their data center infrastructure (HW & SW architecture) would not scale, and part of the strategy is to be acquired by a big pocket company like Google to port their code on to a better platform.

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With Windows 8 mobile/tablet on ARM can Server be around the corner?

There are rumors that Microsoft will announced Windows 8 at CES.

Windows 8 to introduce ARM; chip makers already on board

Todd Bishop on Tuesday, January 4, 2011, 8:51am PST

A demonstration of Windows running on ARM processors this week will double as the first public preview of Windows 8, the next major version of the operating system, and offer a glimpse of the new allies enlisted by Microsoft in a market defined thus far by Apple's iPad.

Sources familiar with Microsoft's plans confirm that the company tomorrow will show Windows running on the ARM architecture common in mobile devices and slate-style computers -- a landmark move intended to make the traditional PC operating system work on a broader array of machines.

Windows 8, it turns out, is the version that will introduce that capability. And Microsoft has lined up chip makers Nvidia, Qualcomm and Texas Instruments to make ARM processors for Windows 8 systems.

But, in the same way that Intel Atom was announced for energy efficiency, how long can it be before Windows 8 Server runs on ARM for energy efficient computing?

Windows Server used to ship for MIPS, PowerPC and Alpha.  How hard is it to ARM for Server?

In addition, most of the various RISC-based computers designed to run Windows NT used versions of the ARC boot console to boot NT. Among these computers were:

  • MIPS R4000-based systems such as the MIPS Magnum workstation
  • all Alpha-based machines with a PCI bus designed prior to the end of support for Windows NT Alpha in September 1999 (the Alpha ARC firmware was also known as AlphaBIOS)
  • most Windows NT-capable PowerPC computers (such as the IBM RS/6000 40P).
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Retaliation for Cloud Computing coming?

Who would protest the coming of Cloud Computing?  The staff it replaces.  And, many times they are the ones who are involved in evaluating a large move to the cloud.

MSNBC has an article that discusses the privatization of the TSA service to improve customer service vs. Federal TSA staff.

Airports toy with the idea of tossing the TSA

Privatizing security won't affect cost or protocol, but could bolster efficiency, customer relations

Image:

Jeff Chiu  /  AP

A security contractor pats down a traveler at San Francisco International Airport last year. Security checks at San Francisco International are conducted by private contractors, not federal TSA agents.

Image:

By Harriet BaskasTravel writer

A new year has brought new resolve for airport managers who are fed up with the Transportation Security Agency.

"The TSA has grown too big and we're unhappy with the way it's doing things," said Larry Dale, president of Orlando Sanford International Airport. "My board is sold on the fact that the free enterprise system works well and that we should go with a private company we can hold directly accountable for security and customer satisfaction."

Dale isn't alone. Airports in Los Angeles, the Washington, D.C. metro area, Indianapolis, and Charlotte, N.C., are also considering tossing the TSA.

How many end users feel this way about their IT departments?

'People at the top are idiots'
"The screening partnership program may be a step in the right direction, but ultimately, it doesn’t change the fact that people at the top are idiots. The real problem is that TSA needs to be totally rebuilt," said aviation consultant Michael Boyd, of Colorado-based Boyd Group International.

So, what happens?  Stalling.

Cindi Martin, airport director at Glacier Park International in Montana, said her airport sent an SPP application in October of 2009. They, along with three other Montana airports, are still waiting for action.

The delay is creating a new set of problems. Knowing that a private contractor will eventually take over, "[Transportation Security Officers] are retaliating against authority and the airport management staff," Martin said, "and we’re getting no help from TSA management."

So, even though the Cloud has momentum.  Don’t think there are people out there like the TSA who want the problem cloud to go away.

This will frustrate the end users of IT services even more as others make progress faster.

Think of all those start-ups who own no data center assets and everything has been in the cloud since day 1.  Many times it has been said the greenest action in data centers is keeping from building your next data center.  Many start-ups wouldn’t even consider building a data center.

Can a company who uses the cloud claim they have a green data center?

Could Amazon or some other cloud provider give an environmental impact statement as part of their cloud use?  I think someone in Europe will do this before the US.

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