Greenpeace's Unfriend Facebook TV ad targets the lack of a Green Data Center commitment

Greenpeace has a new Unfriend Coal ad.

There at 18,801 views on Youtube.  There are 101,569 members on the unfriendcoal Facebook page.

When you look at the details of the Apr 7, 2011 Facebook Open Compute project there is no mention of green/renewable energy.

Starting the Dialogue

The ultimate goal of the Open Compute Project, however, is to spark a collaborative dialogue. We’re already talking with our peers about how we can work together on Open Compute Project technology. We want to recruit others to be part of this collaboration -- and we invite you to join us in this mission to collectively develop the most efficient computing infrastructure possible.

To get a behind-the-scenes look at the birth of the project, watch this video:

Jonathan is Vice President of Technical Operations at Facebook.