VMware and Cisco, Reality catching up with Perception

To win people over, some people will say anything to get you on their side.  It is interesting to see Barack Obama the anti-war president ready to launch a limited strike against Syria (sounds like war to me).  Obama is shifting to win the public.  

I've been researching advanced communication ideas and spent time on Linguistics which leads me to Noam Chomsky.

Avram Noam Chomsky (/ˈnm ˈɒmski/; born December 7, 1928) is an American linguistphilosopher,[9][10] cognitive scientistlogician,[11][12] and political commentator and activist. Working for most of his life at the Massachusetts Institute of Technology (MIT), where he is currently Professor Emeritus, he has authored over 100 books on various subjects.


He is credited as the creator or co-creator of the Chomsky hierarchy, the universal grammar theory, and the Chomsky–Schützenberger theorem. Chomsky is also well known as a political activist, and a leading critic of U.S. foreign policystate capitalism, and the mainstream news media. Ideologically, he aligns himself withanarcho-syndicalism and libertarian socialism.

Noam sees US electoral politics as a marketing exercise. 

“[It's] understood by the people who run the political system, that it’s no great secret that the U.S. electoral system is mainly a public relations extravaganza to keep away from issues,” he said. “It’s sort of a marketing affair. And the people who run it are the advertisers.”

Chomsky adds that this was self evident, because the Hope/Change message won a marketing award before the election was even over.

“If you go they were reporting how executives were really excited that they had this new model how to delude people. They used to use the Reagan-model now [they] can use the Obama-model.”

GigaOm's Barb Darrow writes on VMware's relationship with Cisco catching up with the reality of virtualization of the network initiative NSX.

Already complex, the VMware-Cisco relationship just got more, um, complicated


AUG. 29, 2013 - 3:46 PM PDT



Will VMware’s NSX network virtualization effort finally push Cisco and VMware to divorce? Stay tuned.

The whole VMware-Cisco-EMC triumvirate — formally embodied in the VCE virtual computing environment effort — has been stressed by competitive pressures between the partners pretty much from the get-go a few years ago. But things got more tense this week with VMware’s launch of its NSX network virtualization lineup at VMworld 2013. Cisco, a huge networking hardware vendor, was conspicuously absent from the list of partners supporting NSX.

ZDNet's Larry Dignan writes on how VMware is rallying the Cisco competitors.  Has VMware figured out the market is ready to switch off of Cisco?

VMware's NSX, partners aim to surround Cisco

Summary: VMware has partnered with Cisco's biggest rivals to spread its NSX virtualized networking platform around data centers.


VMware on Monday launched VMware NSX, its network virtualization platform via its Nicira purchase, and telegraphed how it is hoping to surround Cisco in the data center.

NSX aims to virtualize networking and be a cog in VMware's vision of a software-defined data center. As noted when VMware bought Nicira, the company is hoping to virtualize networking like it did servers. VMware NSX will be available in the fourth quarter and launched with 20 partners.

Sometimes the technology industry can look like politics.  Cisco is the incumbent and there is enough momentum to push them out and people see the market they can win.

Disclosure: I work part time for GigaOm as a freelance analyst.