It's hard to make money in Mobile, China's Smartphone market

Now it may seem obvious that a small screen limits the amount of advertisements that can be displayed which then effects the revenue possible from mobile devices.  In addition with iMessage and others creation of messaging services SMS is under threat as well.

WSJ has a post that describes some of these conditions occuring in China.  Tencent is threatening the mobile carriers the same way iMessage is.

Among the biggest losers could be the telecom companies. HSBC analyst Tucker Grinnan estimates that SMS (short-messaging services) accounted for about 15% of China Mobile'sCHL -1.41% revenue in 2011. That's under threat from Internet-based messaging systems like Tencent's Weixin. From zero users at the beginning of 2011, Weixin grew to 100 million in March 2012.

It's no coincidence that China's SMS traffic per subscriber declined 7% over the same period, or that Internet giant Tencent is reorganizing its business to focus more on mobile.

Mobile ads as well.

China's social-networking and portal sites like RenrenRENN -4.11% and Sina Corp. SINA -5.16%are also struggling to monetize a growing number of mobile users.

The Games The China Web Companies Play

What is going on in the China data center market is quite complicated.  I've had a variety of people talk to me about working on projects in China, and I have passed so far.  I used to go to Asia every 6 weeks, but those days are long gone.  But, I do talk to a lot of people who go, so I can still get information on what is going on.

China has successfully driven out Google, eBay, Facebook, Twitter, and many other big web brands.  This leaves the Chinese companies to reach the China market.  The reasons for this could be a long, long post in itself.  Let's treat it as a fact that China wants Chinese companies to build its web.

Now for years, the provinces and many other groups have attempted to be entrepreneurial in building their own web services in data centers scattered around China. In the same way that there are empty ghost cities in China. 

Ordos: The biggest ghost town in China

Empty apartment blocks, Ordos, Inner Mongolia

In Inner Mongolia a new city stands largely empty. This city, Ordos, suggests that the great Chinese building boom, which did so much to fuel the country's astonishing economic growth, is over. Is a bubble about to burst?

There are ghost data centers in China.  Many are in these ghost cities, but also scattered around.  Can you imagine if the US Federal government decided where data centers should be built?  The data centers would be built where polticians would benefit most.  

Given the censorship requirements of the China Web, the costs are increasing substantially decreasing profits.  The WSJ reports on this situation with Tencent, Sina, and others.

Similarly Sina said it would continue to invest heavily in its Weibo microblog, though a timeline for profitability remains unclear. Chief Executive Charles Chao said the company expects to earn revenue from the site by the second half of the year, but added it would take several quarters to judge advertiser interest in the platform, which has more than 300 million users.

Revenue increased 6% from a year earlier to $106.2 million, but operating expenses jumped 61% to $67.2 million. Sina attributed the rise primarily to personnel and infrastructure costs associated with Weibo.

The company didn't elaborate, but analysts also say the company is hiring censors to help it delete posts considered too sensitive for China's tightly controlled Internet. China has cracked down on Internet content ahead of a once-a-decade leadership transition that begins later this year—a process made even more sensitive by the recent ouster of a former Chinese Communist Party highflier, Bo Xilai.

 This is all part of the game played to build data centers in China.  One of the interesting parts is how data center infrastructure - land, power, water, and network access are being used to regulate who builds.  In the past data centers would be built if you had enough money.  Now even money won't get you past the 3 year approval cycle for a 10MW substation.  You need the approvals from the right agencies to get past this hurdle any quicker.

There are a handful of companies that can do this.  Do you know who they are?

 

China's 2011 Server market exceeded 1 millions units in 2011

IDC released news on China regarding the server market.  The post is in Simplified Chinese, and thanks to Google translate here is some of the information.

General-purpose server market reached 1.0122 million units in 2011

http://www.idcps.com 2012-02-29 11:20:20 It168 The degree of concern ( 386 ) Forum
IDC Review February 29: Recently, the Ministry of National Electronic Information Industry Development Institute (CCID) officially released the 2010-2011 China's server market research report ". The report shows that the 2011 general-purpose server market reached 1.0122 million units, up 25.3 percent, three times the global average, the engine of growth of the worldwide server market. From the performance of various manufacturers, Hewlett-Packard, Dell, IBM breakdown of the top three markets, Hewlett-Packard to maintain share, Dell more than IBM, the second place, the tide of domestic brands continue to maintain domestic sales, the industry further consolidated. CCID report shows that the server market in 2011 generally showed healthy trend, the rapid growth of large servers in more than four of them become the biggest bright spot of the market.

The government and Internet was biggest growth areas.

The two industries of the Internet, the government contribution to the major increment in the market. The procurement of online video, online games, e-commerce and other Internet areas of strong growth, by its pull, telecommunications, the growth rate of 59% in 2011 the fastest growing industries

 

China’s Huawei breaking down barriers of Network and Server gear

GigaOm covers Huawei’s move into Cisco’s space.

Cisco Beware! Huawei Plans a Data Center Push

By Stacey Higginbotham Mar. 9, 2011, 12:30pm PT No Comments

Chinese telecommunications equipment vendor Huawei has plans to invade the enterprise IT market according to a research note out this morning from Deutsche Bank. An analyst at the firm expects the company to introduce a line of servers, low-end switches, security, VoIP and storage products designed for the enterprise before the end of this year. Huawei recently reported $2 billion in revenue from the enterprise and organized the company into three operating segments: carrier, enterprise and devices.

WSJ discusses Huawei’s growth in the Enterprise.


By Lilly Vitorovich and Molly Neal

Of DOW JONES NEWSWIRES


LONDON (Dow Jones)--Global telecoms equipment maker Huawei Technologies Co. Ltd. expects revenue from its enterprise division to increase eightfold over the next three to five years as it takes advantage of new growth opportunities emerging from cloud computing, a senior company executive told Dow Jones Newswires.

In a departure from its main focus on network infrastructure, the Chinese company said it is reorganising its business around four major areas - network infrastructure, enterprise business, devices, and other. Enterprise sales are expected to double to $4 billion in 2011 and hit $15 billion in three to five years, said William Xu, executive vice president of Huawei and president of Huawei Enterprise Business.

Check out Huawei’s server page.

Server

Overview

We are now entering a new era in which telecommunication and IT industry are integrated.
In this new era, IT can totally change the development of an enterprise.
Based on the understanding of customer requirements, Huawei provides technologically-advanced server products and competitive solutions, which helps customers make profit continuously.
Currently, Huawei has released TecalTM T8000 blade servers and R series rack servers into the market. These products help in telecommunication and internet operations, and energy industry. By using the products, Huawei helps users to handle the technical difficulties in saving energy, improving performance, and developing new architecture.

Will one of the biggest change in IT hardware be the arrival of China’s companies?