Heading to Chicago for DataCenterDynamics, Lee Tech on Tap, and meeting the Chicago Data Center Community

I am about to get ready to leave to the airport to go to Chicago where I'll be attending/working Hall 2 at Data Center Dynamics.  If you want to find me it will be relatively easy because I will be hall chairman of hall 2.

6

OCT

Chicago

Hilton Chicago

 

The Chicago Way: Low Latency, Business Performance, Strategic Outsourcing, and IT Optimization

The growth of technology in the Chicago market is creating specific infrastructure and technology demands. Archaic business models have been replaced by technological advancement, thereby causing an increasing demand for more data center and IT mission critical infrastructure. As a result, some unique trends and obstacles have emerged for the end-user community. Issues previously unique only to major corporations are now shared by all end-users, adapting their IT infrastructure to meet growing business demands, take competitive advantage, and meet compliance.

In the evening I'll be at Lee Tech on Tap's Data Center Social across the street.

If you can make it you can register here.

Lee Tech on Tap October Event

Please join Lee Technologies and Schneider Electric for our first joint Lee Tech on Tap event Thursday, October 6th 2011 at Buddy Guy's Legends Blues Bar in Chicago.  Please RSVP as soon as possible as the venue has limited capacity.

  • When:  Thursday, October 6th, 2011 from 6:30pm-10:30pm
  • Where: Buddy Guy's Legends Blues Bar
  • Who:  Data Center Professionals
  • Why:  To network, trade war stories, and to meet/reconnect with industry peers.

On Friday, I am going to drop by Facility Gateway's new data center space.

tober, 2011 by Yevgeniy Sverdlik

Chicago Media Center

Data center building and management company Facility Gateway has partnered with owner of a data center in downtown Chicago to add more data center floor and to manage the facility in one of the tightest markets in the US in terms of supply of data center space.

As Netflix Streaming declines, Netflix will save money with less AWS instances, but who cares?

Netflix will announce its Q3 results on Oct 24, and it is hard to say the numbers will look pretty.  Let alone what Q4 will look like.

Netflix to Announce Third-Quarter 2011 Financial Results

 

LOS GATOS, Calif., Oct. 4, 2011 /PRNewswire via COMTEX/ -- Netflix, Inc. NFLX -0.45% today announced it will post its third-quarter 2011 financial results and business outlook on its investor relations website at http://ir.netflix.com on Monday, October 24, 2011, at approximately 1:05 p.m. Pacific Time. At that time the company will issue a brief advisory release via newswire containing a link to the third-quarter 2011 financial results and letter to shareholders on its website.

Here is the one year stock performance.

NewImage

One good thing about Netflix using AWS for its streaming instead of data centers is they can scale to demand which usually implies scaling up.  But with Amazon, Apple, and Google all focusing on video it is hard to imagine Netflix's growth will continue at its past pace, and they may decline.  Which means Netflix can just turn off AWS instances and save money.  But, who cares?  Can you image Netflix in a keynote presentation,  we have reduced our streaming content by 15% over the last year and we have saved 15% in our data center costs by turning off 15% of our AWS instances.

My kids use Netflix streaming constantly, but I also have Amazon Prime and have 2 Amazon Kindle Fires on order.  We'll see how the kids like streaming to their Kindle Fire and whether Netflix shows up on the Kindle Fire.  The Amazon Prime users are just about as loyal if not more than the Netflix user base was.

Changing with Fashion, Enterprise -> Mobile, Blogger -> Analyst GigaOm Pro

I attended GigaOm Mobilize to get out of the comfort of the familiarity of the well known audience at a data center conference.  Sitting on Twitter I realized two friends were in the audience watching as well.  One friend who I have known for a while and always enjoy chatting with is Jay Fry.  Jay wrote a blog post on Mobile and Fashion.


Bridging the mobility (and fashion) divide: can enterprise IT think more like the consumer world?

Posted by Jay Fry at 11:02 PM
GigaOm’s Mobilize 2011 conference last week seemed to be a tale of two worlds – the enterprise world and the consumer world – and how they can effectively incorporate mobility into their day-to-day business. And in some cases, how they are failing to do that.

I could feel that some of the speakers (like Steve Herrod of VMware and Tom Gillis of Cisco) were approaching some of the mobility issues on the table with their traditional big, complex, enterprise-focused world firmly in view. Of course, that approach also values robustness, reliability, and incremental improvements. It’s what enterprises and their IT departments reward, and rightly so.

But there was another group of speakers at Mobilize, too: those who come at things with the consumer world front and center. Mobility was certainly not optional for these guys. Another telling difference: the first thing on the mind of these folks was user experience. This included the speakers from Pandora, Twitter, and Instagram, among others.

Even fashion was a dead give-away

In what seemed like an incidental observation at first, I’d swear you could tell what side of this enterprise/consumer divide someone would fall on based on how Mobilize speakers and attendees were dressed. The enterprise-trained people in the room (and I have no choice but to begrudgingly put myself in this category) were sporting dress shirts, slacks, and shiny shoes. Those that were instead part of the mobile generation were much more casual, in a simplistically chic sort of way. Jeans, definitely. Plus a comfortable shirt that looked a bit hipper. And most definitely not tucked in.

This latter group talked about getting to the consumer, with very cool ideas and cooler company names, putting a premium on the user experience. Of course, many of these were also still in search of a real, sustainable business model.

 

I got a chance to catch up with Jay and I told him how many of the executive interviews I had were consumer solutions and when I brought enterprise scenarios, the universal response was luke warm.  Mobile = Consumer for start-ups.  There were exceptions, but few.

Changing clothes/fashion can be hard.  I have always been in the camp of not dressing in suits, preferring jeans, casual shoes.  So changing fashion to Mobile is not hard, but what I am changing is adding some new clothes to my role.  Almost all of you know me as a blogger.  4 years ago, I hadn't written a single post.  Most of my career I spent as an engineer thinking.  Thinking of how to solve tough problems in manufacturing, distribution, OS, applications, and enterprise management.  Writing this blog has been fun, and has enabled me to take on a new role. Blogger -> Analyst.  In the post Jay Fry mentions I am a GigaOm contributor.  To be more specific, I am starting a new role as a GigaOm Pro Analyst writing on the data center industry.

In conversations with blogger and newly minted GigaOm contributor Dave O’Hara (@greenm3) and others at the event, I got a feeling that some of the folks immersed in the mobile side of the equation don’t have a good feel for the true extent of what enterprise adoption of a lot of these still-nascent technologies can mean, revenue-wise especially. Nor do they have a good understanding of all the steps required to make it happen in IT big organizations.

I am looking forward to a change of clothes, and hanging out with the GigaOm Pro Analysts to discuss new ideas.  Below is a picture of the GigaOm Pro team dinner.

NewImage

Lee Tech on Tap Oct 6, 2011 Chicago

Steve Manos has started a great data center social event and it has grown.  Luckily I will be in Chicago for DataCenterDynamics and I'll be at the Oct 6, event.

The Chicago area has a great data center community and I am looking forward to reconnect with many people and make new contacts.

If you can make it you can register here.

Lee Tech on Tap October Event

Please join Lee Technologies and Schneider Electric for our first joint Lee Tech on Tap event Thursday, October 6th 2011 at Buddy Guy's Legends Blues Bar in Chicago.  Please RSVP as soon as possible as the venue has limited capacity.

  • When:  Thursday, October 6th, 2011 from 6:30pm-10:30pm
  • Where: Buddy Guy's Legends Blues Bar
  • Who:  Data Center Professionals
  • Why:  To network, trade war stories, and to meet/reconnect with industry peers.

We look forward to seeing you there!  If you have any questions, please contact Steve Manos (smanos@leetechnologies.com)


SEO, sometimes quality beats speed, posts on "Google Dublin Data Center"

The normal rule in Search Engine Optimization (SEO) is speed of posts is most important. More important than the quality of a post.

9 hrs ago, i posted on Google's Dublin Data Center.  Curious I ran a google search on "google dublin data center."  Here are the top search results.

  1. News for google dublin data center

  2. Google unveils Dublin data centre
    Cloud Pro - 14 hours ago
    Google will launch a new data centre in Dublin, Ireland, the internet giant confirmed this weekend. It has bought an 11 acre site within Profile Park and ...
    6 related articles
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  4. Google attracted by Ireland's climate to open new Dublin data center

    thenextweb.com/google/.../google-to-open-new-e75m-dubl...
    Martin Bryant
    by Martin Bryant - In 7,136 circles
    3 days ago – It has been announced today that Google is making a new investment in Ireland, bringing a €75m data center to Dublin. Google has acquired ...

  5. Google to Build Major New Data Center in Dublin » Data Center ...

    www.datacenterknowledge.com/.../google-to-build-major-new-data-c...
    3 days ago – Google will build a major new data center in Dublin, Ireland, the latest signal that the search giant is scaling up its infrastructure to deal with the ...

  6. Google announces Dublin Green Data Center Project, uses proven ...

    www.greenm3.com/.../google-announces-dublin-green-data-center-p...
    9 hours ago – The media has been covering Google's New Dublin Green Data Centerproject. A Google News search is here. But I wanted to know the facts ...

  7. Google to open Dublin data centre - Topix

    www.topix.com/forum/tech/TCK8N7RG3GC6LAK6A
    Internet giant Google is to open a new data centre in Dublin to run its search engine, Gmail and Google Maps services. Share. Post. Leave a Comment ...

And, my post made it #3 even though my post is only 9 hrs old, compared to almost all the other posts being 3 days old.

Now to be fair.  I cheated a bit by taking a different approach.  First, I asked for the complete press release from Google so i could look at what Google sent to the press.  After reading it I asked for permission to publish the local press release in its entirety.  And, focused on the green data center angle with the proven air cooling technology which was perfected in an existing Dublin leased facility.  After posting, I remembered Google discussing its Dublin Data Center air handling system at the Google Summit, so I screen grabbed the slides from the presentation which only 265 people had watched.  So, now you can see what Google will most likely deploy in its Dublin state of the art data center.

Here is what I posted.

It is nice to know you can get high SEO with quality even if you are late.