Tune out the so called official news to discuss what more people care about

I used to track the press releases from data center companies. Get contacts from their PR firms. Have pre briefing of the releases. But more and more I found what was the new news wasn't that interesting.

Huffington post has a on Rachel Maddow choosing to tune out President Trump's tweets and her ratings soared.

“The question of how to cover Donald Trump has confounded many people working in the media industry since his election. There are so many areas of the president’s administration that warrant dissection that his near-daily onslaught of morning tweets started to prove something of a distraction from the potentially larger issues at hand.

So Rachel Maddow, host of MSNBC’s “The Rachel Maddow Show,” made a decision: tune them out.

“We developed sort of an informal, internal mantra … which is that we basically cover [the Trump administration] as if they are a silent movie,” Maddow told TheWrap earlier this month. “I stopped covering the Twitter feed and we started covering only what they do rather than what they say.””

— http://www.huffingtonpost.com/entry/rachel-maddow-stopped-covering-trumps-tweets-and-her-ratings-soared_us_58c6c5b3e4b0ed71826e4248?

I a going to start writing more, but not about the press releases.

Shifting to the Cloud makes it easier to attract Top Talent says AWS users

Shifting to the Cloud continues to grow and part of the change are those who are comfortable with the legacy systems.  These legacy systems have quickly turned into the dinosaurs of IT and one of the benefits of a Cloud environment is hiring developers who build solutions faster and more agile.

Fortune's Barb Darrow has an article based on her discussions with customers at AWS Re:Invent last week.

That flexible, pay-as-you-go pitch resonates with many companies. But at the annual AWS re:Invent conference in Las Vegas last week several big AWS customers said that by moving from legacy systems to the cloud, they’re better able to attract, hire, and keep the best programmers and software engineers.

James McGlennon, chief information officer of Fortune 100 insurance giant Liberty Mutual, said this is an important factor of a big technology upgrade announced last month.

The move to the modern, faster model of micro-services and cloud deployment is making it easier for Liberty Mutual to attract the best and brightest, he said.

“Our army of developers are voting with their keyboards,” for the agile software development model common to cloud deployment, McGlennon told Fortune in an interview last week at AWS re:Invent in Las Vegas.

A variety of industries, including insurance companies, car makers, and energy companies, all have to offer customers, partners, and their own employees a modern web interface for their services. Many of those services themselves are delivered over the Internet. That means all these companies need software developers and architects to update and improve those services all the time. There’s truth in the new adage that every company is now a technology company. And technology is increasingly synonymous with the cloud.

Save the date, Open Compute Summit Mar 8-9, 2017, Santa Clara Convention Center

Open Compute Summit 2017 is now open for registration.

Registration Now Open for the Open Compute Project U.S. Summit 2017

Monday, November 07, 2016 · Posted by at 8:16 AM

We are pleased to announce that registration is now OPEN for the OCP U.S. Summit 2017 to be held on March 8th & 9th at the Santa Clara Convention Center. Please note that this is a different venue from our 2016 and 2015 events which were held in San Jose.

The OCP Summit is a 2-day event that will feature a stellar lineup of speakers, announcements, demonstrations, booths and networking opportunities. More importantly, it’s your opportunity to work together with the OCP community to progress the future of important projects—Data Center, Compliance and Interoperability (C&I), Hardware Management, High Performance Computing (HPC), Networking, Open Rack, Server, Storage and Telco. Attend OCP U.S. Summit 2017 and find out how you can Consume OCP gear, Collaborate with the OCP Community and Contribute to the OCP ecosystem.

Register HERE by Friday, December 23rd @11:59p PDT to lock in Early Bird pricin; we look forward to seeing you in 2017!

Iron Mountain adds wind power for 30% NA energy footprint

News is here.

Iron Mountain Wind Power Purchase in Texas to Deliver as Much as 30 Percent of Company’s Total North American Power Usage

New agreement, along with other projects & investments, expected to help Iron Mountain utilize renewable sources for two-thirds of total North American electricity load by 2018

October 10, 2016 04:45 PM Eastern Daylight Time

BOSTON--(BUSINESS WIRE)--Iron Mountain Incorporated® (NYSE:IRM), the global leader in storage and information management services, today announced the signing of a wind power purchase agreement that will leverage renewable energy sources to power as much as 30 percent of its North American electricity footprint. That capacity will be sufficient to power all of its Texas operations (more than 75 facilities) as well as additional states, providing long-term rate stability and with as much as $1.5 million annually in related cost avoidance.

Does a Data Center have a rechargeable battery like an iPhone?

My son Wyatt is home sick today. We're talking about iPhone 7. He has my old iPhone 6. I have an iPhone 7 plus. We were discussing how data centers change with the iPhone 7. That's another question to answer in another post.  Wyatt's question that came up is "Does a data center have a rechargeable battery like an iPhone?"

Most data centers have battery backup with their primary source of power from the electrical grid. Data Center batteries provide enough power for back-up diesel generators to be brought on line when the electrical grid goes down. An iPhone is made to run off of the battery as a primary source of power then charged when battery capacity gets low. Batteries in an iPhone are used all the time. A data center's batteries only get used when the power goes off.

Given the difference in how a data center and iPhone uses batteries there are many differences in the batteries used. They are both rechargeable. Batteries for iPhones use leading edge technologies. Batteries for data centers use proven reliable technologies. Batteries for iPhones are in stressful mobile environments. Batteries for data centers are not dropped by its users and are monitored to insure safe and reliable operations.