Twitter results for blog on MSR’s measuring energy use of a VM

I laugh when people consider what I do as press.  My blog writing started by documenting things I think that are interesting to green the data center and sharing the same information with my clients and high tech friends.

Another thing I am interested in is running my own research on how important topics are to the community.

I knew when I saw the MSR work on measuring the energy use of a VM, it was something that had high interest.

Here is my last 4 days twitter feed hits.  I have a simple use of twitter, publishing tweets for every blog entry.  Look at how popular the MSR entry was.

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The traffic on my own blog doesn’t show this post was dramatically higher, but the tweets show the interest in the topic.

Total views on tweets and blog are over 800 in less than 4 days.

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InfoWorld writes about Open Source Data Center Initiative

Mike Manos and I were interviewed by James Niccolai from IDG for an article on the Open Source Data Center Initiative.

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Group seeks to open source data-center design

The Open Source Data Center Initiative wants to pool engineering resources that others can build on and implement

By James Niccolai | IDG News Service

A new industry group is trying to apply open-source principles to the design and construction of data centers, which it says could accelerate the use of new technologies and increase competition in the industry.

The Open Source Data Center Initiative, announced this week, will act as a repository and test bed for mechanical and engineering advances in data-center design, which it hopes will be submitted by small engineering firms, graduate students doing research with federal grant money, and others.

One of the points made to counter Mike’s point on engineering firms.

The data center industry is "dominated by a handful of large engineering houses" that are wedded to mechanical and engineering designs that are "largely considered proprietary," he said. Those companies don't have enough incentive to educate their customers about simpler, more standardized alternatives, he said.

"When you think of all the great things we've been talking about at data center conferences, about moving to greener designs and driving efficiency with new technologies -- a lot of that innovation is being held back because competition for those ideas is not out there," Manos said.

is from an engineering firm.

Not surprisingly, large engineering firms reject the idea that they are holding back the industry. Bruce Edwards, president of CCG Facilities Integration, one of the largest engineering companies, said data centers have seen significant innovation in the last 10 years, in areas such as electrical power delivery and cooling.

"It's not like we're sitting there parceling out the work; we're at each others throats," he said.

He also questioned the need for another industry group. "The idea that a nonprofit, collaborative, noncompetitive model will be a powerful engine to drive innovation -- I'm not convinced of it at this point," Edwards said.

In the short term since we have made the announcement on Mar 2 and Mike wrote his blog post on Mar 3, I’ve been contacted by multiple interested parties, Mike has a list, and the ARG Investment group has a list.  Part of our strategy has been how to viral, and we need to start small and grow.

One of the other points James Niccolai  makes which is right on mark is the educational focus of what we are doing.

The group will also play an educational role, he said. It will publish real-world data about the cost of implementing projects, such as a fresh-air cooling system, so that customers have "more transparency" when making decisions.

The discussion with James has helped us clarify the educational aspect.  We need to go back to Mizzou and discuss the education models in more detail and how we can optimize the educational aspect of what we are doing.

I would personally like to thank James for taking the time to explain what we are doing on the Open Source Data Center Initiative, and I look forward to his asking of more tough questions.

“Study, reflect, be inspired, act and enjoy!”

Mike, I and the rest of team are having a blast, and we have a list of people ready to join the effort.

Disclosure: My wife was an IDG VP, and she left IDG 10 years ago.  James and my wife had no connection as she was in Sales and he is in editorial, and overlapped maybe one year in 1999.  One of her jobs was working on advertorials for InfoWorld, and she takes pride in the InfoWorld publication.  Currently, my wife and I have no business relationships with IDG. And, she’ll kick me for letting it be known she was a VP.  :-)  One of the advantages I have is a supportive spouse who worked on the high tech executive viewpoints and will listen to my crazy ideas on how to change the IT world.

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Improving your Washington Data Center visit, spend extra time at Cave B Inn

If you ever go to Eastern Washington for a Data Center visit, don’t fall into the trap most do, booking your schedule tight to drive in and out. 

I’ve fallen into this trap on my visits to Eastern Washington Data Center in the Quincy, WA area where Microsoft, Yahoo, Intuit, and ask.com have data centers.  You leave late in the day after work or people arrive on an evening flight, then drive 2 – 2 1/2 hrs east to the Quincy, WA area.  You ask where to stay and the overwhelming recommendation is Cave B Inn.  You book the corporate rate that one of the companies has with Cave B Inn, and you arrive somewhere between 9 – 11p, the restaurant is closed, you have a full day the next day, then go home.  You wonder to your room after checking in.

And don’t even notice the view as it is dark.

You get up in the morning and see the view.

You missed the wine tasting room.

I just got back from a night’s stay at Cave B Inn and didn’t visit a data center as we had a school auction we had bid on, so this was a pleasure trip, and got a chance to enjoy the visit.  i told my wife I’ve been here before and she couldn’t believe how nice it was.

Here is a 360 degree view I shot this morning.

How nice is the hotel?  When the Dave Matthews band plays at The Gorge Amphitheatre, he books the whole hotel for ten days.

 

Dave Matthews Band Tickets

The Gorge Amphitheatre
George, WA

If Dave Matthews Band can stay here for 10 days, it’s worth you spending a bit extra time.  I am glad I did.  And, there are many who have learned to make the time if they make frequent trips to Quincy, WA.  But, first timers will miss out. 

BTW, I couldn’t resist sending an e-mail to Mike Manos who has done this trip many times, telling him I was in the Cave B wine tasting room.  I bought two cases of wine after this visit.

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Hint: for you those of you bringing customers out to Quincy, don’t miss the opportunity to add the wine tasting.  Who else gets to wine taste as part of a data center visit?

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Christian Belady migrates to Cloud Computing joins Microsoft Research eXtreme Computing Group

I’ve started discussing the Cloud Computing more as the cloud infrastructure does almost all the things a green data center does and has industry’s attention.  I can’t think of anyone who wants to go to the cloud to over provision hardware, create silos that don’t work together, and ignore their energy use.

Mike Manos announced his move to the Mobile Cloud.

I am extremely happy to announce that I have taken a role at Nokia as their VP of Service Operations.  In this role I will have global responsibility for the strategy, operation and run of infrastructure aspects for Nokia’s new cloud and mobile services platforms.

Christian Belady announced his move to Microsoft Research’s eXtreme Computing Group.

But even with all of this change, I see there is even more opportunity now then there was when I started at Microsoft almost three years ago. Cloud computing has made mining and developing the “right” opportunities even that much more important. We need to think about how we tie together the complete ecosystem of the software stack, the IT, the data center and the grid today and what efficiencies we can drive from our research and development for the future. For those of you that know me – this is the kind of opportunity that makes me salivate. There aren’t many people around tasked with this kind of challenge and this is the opportunity I have been given in the evolution of my career at Microsoft. This week I begin tackling these projects within the Microsoft Research group in team called the Extreme Computing Group.

How big is the Cloud for Microsoft Research?  The top 3 demos listed in their demo page from TechFest are Cloud Computing.

Client + Cloud Computing for Research

Scientific applications have diverse data and computation needs that scale from desktop to supercomputers. Besides the nature of the application and the domain, the resource needs for the applications also vary over time—as the collaboration and the data collections expand, or when seasonal campaigns are undertaken. Cloud computing offers a scalable, economic, on-demand model well-matched to evolving eScience needs. We will present a suite of science applications that leverage the capabilities of Microsoft's Azure cloud-computing platform. We will show tools and patterns we have developed to use the cloud effectively for solving problems in genomics, environmental science, and oceanography, covering both data and compute-intensive applications.

Cloud Faster

To make cloud computing work, we must make applications run substantially faster, both over the Internet and within data centers. Our measurements of real applications show that today's protocols fall short, leading to slow page-load times across the Internet and congestion collapses inside the data center. We have developed a new suite of architectures and protocols that boost performance and the robustness of communications to overcome these problems. The results are backed by real measurements and a new theory describing protocol dynamics that enables us to remedy fundamental problems in the Transmission Control Protocol. We will demo the experience users will have with Bing Web sites, both with and without our improvements. The difference is stunning. We also will show visualizations of intra-data-center communication problems and our changes that fix them. This work stems from collaborations with Bing and Windows Core Operating System Networking.

Energy-Aware VMs and Cloud Computing

Virtual machines (VMs) become key platform components for data centers and Microsoft products such as Win8, System Center, and Azure. But existing power-management schemes designed at the server level, such as power capping and CPU throttling, do not work with VMs. VMmeter can estimate per-VM power consumption from Hyper-V performance counters, with the assistance of WinServer2008 R2 machine-level power metering, thus enabling power management at VM granularity. For example, we can selectively throttle VMs with the least performance hit for power capping. This demo compares VMmeter-based with hardware-based power-management solutions. We run multiple VMs, one of them being a high-priority video playback on a server. When a user requests power capping with our solution, the video playback will maintain high performance, while with hardware-capping solutions, we see reduced performance. We also will show how VMmeter can be part of System Center management packs.

Microsoft Research is lucky to find someone who is influential in the industry and has spent 3 years being in its own data center operations. There are few who could make the jump from data center operations to Microsoft Research, and I am sure Christian will constantly be working on knowledge transfers across the teams.

For the rest of the industry, I’ve go a feeling we are going to see even more of Christian’s ideas out there now that he is in Microsoft Research.

This is exciting in itself, but what really gets me “charged” is the opportunity I have now to work between my former group Global Foundation Services (that drives the current Microsoft cloud infrastructure) and my new group Microsoft Research (MSR). Taking the best practices from what we have learned with our current and future Gen 4 data centers and combining them with the resources of one of the best research organizations in the world (MSR), I am convinced that many new and exciting things will come. And best of all, I am lucky to be right smack in the middle of it and will still be working closely with the teams driving the hardware architecture for the cloud today and in the future. So actually, I am really not leaving GFS but rather extending the reach of GFS into the future. Who can ask for a better opportunity….man I love this company!

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