50 Open Source Machines, imagine Facebook’s Open Compute Project doing the same

TED conference has a presentation by Marcin Jakubowski on Open-sourced blueprints for civilization.  Here is a video of Marcin’s talk.  It is 4:11.

Here are excerpts from the transcript.

We've identified the 50 most important machines that we think it takes for modern life to exist -- things from tractors, bread ovens, circuit makers. Then we set out to create an open source, DIY, do it yourself version that anyone can build and maintain at a fraction of the cost. We call this the Global Village Construction Set.

Here is a radical idea. Can you imagine a data center built like this?

I realized that the truly appropriate, low-cost tools that I needed to start a sustainable farm and settlement just didn't exist yet. I needed tools that were robust, modular, highly efficient and optimized, low-cost, made from local and recycled materials that would last a lifetime, not designed for obsolescence. I found that I would have to build them myself. So I did just that. And I tested them.And I found that industrial productivity can be achieved on a small scale.

Now you wouldn’t build this in the US, but maybe you could take this approach in an emerging market.

Wouldn’t it be cool if Facebook’s Open Compute Project supported the same vision of Marcin?

If this idea is truly sound, then the implications are significant. A greater distribution of the means of production, environmentally sound supply chains,and a newly-relevant DIY maker culture can hope to transcend artificial scarcity. We're exploring the limits of what we all can do to make a better world with open hardware technology.

Thank you.

(Applause)

Is Facebook the Lightning Rod for Environmental Impact of Data Centers?

DataCenterKnowledge posts on Facebook's 100KW Solar array.

Facebook Installs Solar Panels at New Data Center

April 16th, 2011 : Rich Miller

Facebook has built a large solar array next to its new data center in Prineville, Oregon (Photo: Rich Miller, Data Center Knowledge).

Facebook has installed a large array of solar panels at its new data center in Prineville, Oregon, which will supplement the local utility in providing electricity for the 300,000 square foot facility, which was officially opened at a ceremony yesterday.

For more than a year, the environmental group Greenpeace International has been bashing Facebook over its use of electricity generated by “dirty coal” to support its huge new Oregon data center  – a campaign that continued Friday as Facebook opened the new facility.

The photo Rich has of the solar array on a cloudy day reminded me of a post I wrote 2 years ago on who Greenpeace's first data center target would be.

What is the First Greenpeace Data Center Target? Apple? Google? Microsoft?

TUESDAY, JULY 28, 2009 AT 9:20AM

Datacenterknowledge blogs on how quickly Apple is building its $1 billion dollar data center.

APPLE MOVING QUICKLY ON NC PROJECT

July 28th, 2009 : Rich Miller

Apple is known for keeping its new technology secret prior to launch.

And, I closed with the following.

How can Greenpeace, not already have a plan in place to address Apple’s data center for its environmental impact?

Now, you could say Greenpeace why not go after Google or Microsoft?  Greenpeace could, but why haven’t they already.  It is not worth it for media coverage.  Going after Apple would get people’s attention.

If not Apple, who else makes sense to go after if you were Greenpeace?

With Earth Day coming up Facebook is the one company as a target for Greenpeace and the rest of the data center industry is relieved.  Facebook is a convenient target being the only data center operator I know that had an option to source hydro or coal power for its data center and selected coal.

When Greenpeace went after environmental impact of PC products they targeted HP, Dell, and Apple.  Is it time for Apple, Microsoft, and Google to feel the attention of Greenpeace or is Facebook the only high carbon impact data center user out there?

I'll be at Green:NET 2011 later this week and will be in this session.

GREENPEACE INTERNATIONAL WORKSHOP – ROOM 2

Dirty Data: How the Cloud is Powered and Why it Matters for the Climate

Greenpeace will release a new analysis that looks at leading IT companies (Facebook, Apple, Google, and more) and asks if IT, as it builds out the cloud, will perpetuate the dirty energy issues of older, entrenched industries or will be the innovative sector that creates a business model that prioritizes a future built on clean, renewable energy?

Speakers:Gary Cook - Senior IT Policy Analyst, Greenpeace International

Background Story on breaking the Kevin Timmons news

2 days ago I started getting e-mail from people asking if I had heard Kevin Timmons was leaving Microsoft.  I would go to Google News and Twitter to see if there was anyone discussing Kevin leaving Microsoft.  24 hours later, after bunches more e-mail and phone conversations I felt the news was pretty much out there, but I was still hesitant to blog about Kevin leaving as it felt just too much like gossip.  Then a good friend and I were chatting and we bounced a bunch of ideas and laughed about the Manchurian Candidate which is used here.

In one of the data center insider conversations a friend jokingly mentioned The Manchurian Candidate where sleeper agents are placed in strategic positions, and later are activated for covert activities.  With so many executives moving from competing companies will there be psychological analysis looking for latent devious action?  Nah. But, it was good for a laugh.  Which by the way is part of chatting about who is moving where.  We eventually start laughing about some move somewhere which could make this appear like gossip.  But, we know the data center executive shortage is real, and where the scarce resources go influences the system.

Then I remembered the e-mail Mike Manos shared on how he recruited Daniel Costello another person who left Microsoft who went to Google.

Mike Manos is proud of his renegade action to recruit Daniel from Intel to Microsoft while he had the job that Kevin Timmons had filled and now departed.

I called him [Daniel Costello] and told him I needed him for my program.  No HR.  No Recruiters.  I wanted the best talent possible and he was it.   I offered him the job on the spot over the phone.   We were building something incredible.

These ideas inspired me to write about the Data Center Shortage of Data Center Executives.

Part of the fun I had writing this post was to give just enough details to make it interesting, and leave plenty of room for other media to tell a different story and do their own research.  Rich Miller at DataCenterKnowledge was  the first to pick up the news and get the Dayne Sampson quote.  And DataCenterDynamics followed referencing Rich, then the news reached the viral stage and was spreading rapidly to other media, bloggers, and Twitter.

Here are the current news coverage.

Yoink! Apple Grabs Microsoft's Data Center Chief

Forbes (blog) - Brian Caulfield - ‎35 minutes ago‎

Apple has hired the man who runs Microsoft's data center services group, data center industry blog Green Data Center blog revealed Wednesday. The news comes as Apple finishes construction of a new 500000 foot data center in Maiden, ...

Apple Steals Microsoft Employee To Run Its Mysterious New Data Center (AAPL, MSFT)

San Francisco Chronicle - ‎6 hours ago‎

Apple is ramping up its data centers, and now it has a new person to help: Kevin Timmons, who has led Microsoft's data center business for the last two years or so. Microsoft confirmed to Data Center Knowledge that he's left the company, ...

Microsoft's datacenter whiz to take “leadership position” at Apple. Is Netflix ...

9 to 5 Mac - ‎4 hours ago‎

MacRumors spotted an interesting report by Data Center Knowledge claiming Kevin Timmons, Microsoft's former high-ranked exec in charge of their worldwide data center operations, is expected to take a “leadership” position. Prior to spending two years ...

Microsoft data center GM leaves, reportedly for Apple

GeekWire - Todd Bishop - ‎4 hours ago‎

The general manager in charge of Microsoft's data center operations, Kevin Timmons, has left the company for a job at Apple, according to reports by Data Center Knowledge and the Green Data Center Blog. Timmons joined Microsoft two years ago from Yahoo ...

Apple (AAPL) Reportedly Snaps Up Microsoft (MSFT) Cloud Creator

StreetInsider.com (subscription) - ‎4 hours ago‎

Apple Inc. (NASDAQ: AAPL) has reportedly wooed away the man who helped build Microsoft Corp.'s (NASDAQ: MSFT) data centers that powered its cloud operations. Kevin Timmons, the general manager of datacenter services at Microsoft, has left the company ...

Apple snags Microsoft's data center manager

Macgasm - ‎5 hours ago‎

Apple has hired Kevin Timmons according to sources, but his capacity at Apple is still unknown. Previously Timmons was the general manager of Microsoft's data center group, and he has also previously worked for GeoCities/Yahoo. ...

Apple woos data center guru away from Microsoft for cloud services

Apple Insider - Neil Hughes - ‎7 hours ago‎

The man who helped build data centers for Microsoft's cloud operations is said to have left the Redmond, Wash., software giant to work for Apple. Kevin Timmons, general manager of datacenter services at Microsoft, has left the company to ...

Kevin Timmons leaves Microsoft

DatacenterDynamics - Penny Jones - ‎9 hours ago‎

Microsoft's general manager for data center operations Kevin Timmons has left, and according to media reports, is headed to Apple. Microsoft CVP of Global Foundation Services Dayne Samson, in a statement issued today, said: “Kevin Timmons, ...

Microsoft Data Center GM Timmons Heads to Apple

Data Center Knowledge - Rich Miller - ‎12 hours ago‎

Kevin Timmons, who helped build the data centers that power Microsoft's global cloud computing operation, has left the company and is expected to take a leadership position at Apple. The move strongly hints that Apple is stepping up its plans for an ...

All 10 related articles »

Blogs

Apple Poaches Microsoft's Datacenter GM

All Things Digital (blog) - John Paczkowski - ‎6 hours ago‎

Timmons left Microsoft this week and the company has confirmed his departure, though it declined to say why he left or where he was headed. But sources in position to know confirm he's hired on with Apple. ...

Now when you run Twitter search for Kevin Timmons you can see the news http://twitter.com/#!/search/kevin%20timmons.  2 days when I searched there was only 3 entries.

I asked for feedback on my blog post from 4 data center friends before publishing, and the comments were.

Cool stuff!

Wow...one of your best ever in my opinion.

Nice! I love it! :)

I like it a lot. It is a VERY real issue facing our industry if you think about it. I know the names of just about every exec at this level and is a surprise when you hear some new name.
I wonder how long it will take for supply of quality DC exec talent will meet/exceed the pace of need. If ever?

This is what gave me the confidence to hit Publish yesterday as there was more of a story to tell than Kevin moving from Microsoft to Apple.

It would have been interesting to see how the news would have spread, but it’s kind of fun being the one who pushes the first domino and watch the rest fall.

Data Center shortage is not Power, Cooling, or Network, but executives - Apple hires Microsoft's Data Center GM

Much of what you hear about data centers is from the vendors who have marketing budgets to sell solutions for power, cooling, and networking issues in data centers.  But, you know what is one of the scarcest resources around? Data center executives.  If vendors had a way to package up executives, we'd hear more.  Wait maybe that is a way to think about the new wave of Data Center Infrastructure Management (DCIM) tools.  Data center executive in a box.  Interesting idea, but that is a later post.  Back to data center executives.

Whenever I sit down with a data center insider to catch up, we almost always discuss executive movement to other companies.  In some ways it is a short hand way to discuss what is going on in the industry as it can mean many different things why an executive moves from one company to another.

News that a bunch of us have been discussing is Apple hiring Kevin Timmons (GM of Microsoft's data center services group).  Don't expect any press releases from Apple or Microsoft on this one.  Here is probably one of the last articles we'll see featuring an interview with Kevin Timmons talking about green data centers and knowledge sharing posted by DataCenterDynamics. 

Datacenter Leaders Q&A Kevin Timmons, Microsoft

Kevin Timmons, General Manager, Data Center Operations, Microsoft believes in sustainability, knowledge sharing, security and modularity

Published 13th April, 2011 by Ambrose McNevin

DCD Q: What can the data center industry do to increase its influence over government policy?

KT, A: At Microsoft, we think there is an opportunity for everyone in the industry to help share our collective knowledge to help the entire industry evolve and influence policies that benefit all our customers and increase greater efficiencies. We are committed to driving software and technology innovations that help people and organizations improve the environment.

The position Kevin is going to fill is not known and is not the position vacated by the departed Olivier Sanche.  Olivier's position has been filled by another data center operations executive. 

It is such a small world in data centers and especially smaller for the executive rank, information flows as recruiters call and others want opinions on various candidates and companies to work for.  Besides the executives, senior data center design engineers are heavily recruited like Facebook recently hired a senior mechanical engineer from Equinix and Google's Daniel Costello who also came from Microsoft.  Mike Manos is proud of his renegade action to recruit Daniel from Intel to Microsoft while he had the job that Kevin Timmons had filled and now departed.

I called him [Daniel Costello] and told him I needed him for my program.  No HR.  No Recruiters.  I wanted the best talent possible and he was it.   I offered him the job on the spot over the phone.   We were building something incredible.

One of the interesting problems is at many companies working in the data center group is not respected and as well paid as other technical positions.  In fact, some technology companies probably don't even think of their data center staff as technical.  Which then leaves the opening for the neglected to find greener pastures.  At Google the data center group is respected.  At Facebook, the data center group is respected.  At Apple, most learn about data centers from the media as there is little news on Apple's data centers discussed.

In one of the data center insider conversations a friend jokingly mentioned The Manchurian Candidate where sleeper agents are placed in strategic positions, and later are activated for covert activities.  With so many executives moving from competing companies will there be psychological analysis looking for latent devious action?  Nah. But, it was good for a laugh.  Which by the way is part of chatting about who is moving where.  We eventually start laughing about some move somewhere which could make this appear like gossip.  But, we know the data center executive shortage is real, and where the scarce resources go influences the system. 

Data Center Gossip can be useful.

Have You Heard? Gossip Turns Out to Serve a Purpose

By BENEDICT CAREY

Published: August 16, 2005

...

People find it irresistible for good reason: Gossip not only helps clarify and enforce the rules that keep people working well together, studies suggest, but it circulates crucial information about the behavior of others that cannot be published in an office manual. As often as it sullies reputations, psychologists say, gossip offers a foothold for newcomers in a group and a safety net for group members who feel in danger of falling out.

"There has been a tendency to denigrate gossip as sloppy and unreliable" and unworthy of serious study, said David Sloan Wilson, a professor of biology and anthropology at the State University of New York at Binghamton and the author of "Darwin's Cathedral," a book on evolution and group behavior. "But gossip appears to be a very sophisticated, multifunctional interaction which is important in policing behaviors in a group and defining group membership."

Google Infrastructure is more than Data Centers and Servers, it's software

In the data center world if you hear the word infrastructure you naturally think of the data centers and servers.  Why not Infrastructure is defined as:

Infrastructure is the basic physical and organizational structures needed for the operation of a society or enterprise,^[1] or the services and facilities necessary for an economy to function.^[2] The term typically refers to the technical structures that support a society, such as roads,water supply, sewers, electrical grids, telecommunications, and so forth.

A couple of years ago at a conference I was talking to a Google architect and I eventually asked what he did.  He said I work on the infrastructure.  When he said infrastructure I named a few people in the data center group I had ran into at data center  conferences, but he didn't know any of those people.  Then, he repeated I work on THE infrastructure.  What we build our applications on - search, storage, compute.  OHHH, you guys get it that your infrastructure is more than physical devices.  Software is infrastructure few think about to build services.  Most typically think physical infrastructure.

GigaOm has a post with Google's Infrastructure czar, Urs Hölzle.  Om Malik says it has been 5 years since he has touched base with Urs.  I would never go that long.

Hölzle was company’s first VP of engineering, and he has led the development of Google’s technical infrastructure.

Hölzle’s current responsibilities include the design and operation of the servers, networks and data centers that power Google. It would be an understatement to say that he is amongst the folks who have shaped the modern web-infrastructure and cloud-related standards.

When you read the GigaOm post don't just think physical infrastructure, think about the software Google has in place to support cloud services.

Others might disagree, but Hölzle believes Google’s common infrastructure gives it a technological and financial edge over on-premise solutions. “We’re able to avoid some of that fragmentation and build on a common infrastructure,” says Hölzle. “That’s actually one of the big advantages of the cloud.”